MI Global and Sports Environment Alliance work together to drive greater sustainability in Sport

Sports Environment Alliance (SEA) today announces its renewed partnership with MI Global Partners (MI), marking a deeper collaboration to drive more effective and practical environmental outcomes in the sporting industry.

MI has stepped into a Partner role, after three years as an Associate Member, reinforcing the shared commitment to ensure sport leads the way in environmentally responsible action.

“Nothing is more important than spreading the message that the environment matters for everyone who plays and participates in sport,” said Adam Cheyne, CEO of SEA. “Sports bodies are uniquely positioned to deliver that message. With MI’s partnership we’ll ensure those messages translate into decisive and effective outcomes.”

MI will provide SEA with targeted support for its strategic planning, funding development and organisational growth-by applying its extensive experience in sport, event delivery and environmental sustainability.

Tom Sloane, Managing Director of MI Global Partners, said this renewed commitment is about taking action.:

“This partnership reflects our shared vision for a more sustainable future. We look forward to working closely with SEA and its members to drive meaningful change throughout the sports industry.”

MI Global Partners is a purpose-led consultancy with 24 years’ experience in the events, sport and place sectors . As a B Corp-certified, carbon-neutral organisation, MI delivers practical sustainability solutions that prioritise progress over perfection - supporting organisations to turn intent into action,

Margot Foster AM OLY, Chair of SEA, welcomed this strengthened partnership. She is delighted that five SEA members will be the immediate beneficiaries of MI’s expertise, with an exclusive opportunity to participate in a complimentary environment roadmap session, detailed below. “Immediate and practical action is what so many sports bodies need to make a difference to the places where they play. We at SEA are looking forward to what MI will bring to our purpose and mission.”

MI’s services include sustainability roadmaps, strategy development, materiality assessments and implementation planning - tailored for events, sport, venues and precincts.

Exclusive Opportunity for SEA Members

To support this next chapter, MI is offering five SEA members a complimentary one-hour 1:1 sustainability roadmap advisory session.

These sessions will help organisations identify realistic and impactful steps to improve their sustainability journeys; whether it’s reducing emissions, conserving water, improving energy efficiency, or planning for long-term legacy.

For more information and to apply, visit the link below.

SEA and MI encourage all sports organisations to take advantage of this opportunity and join the growing movement towards a more environmentally responsible future in sport.

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